Category Archives: crowdsourcing

We Gotta Share!

A bit of fun….

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Crowdsourcing site to discuss Crowdsourcing!

The Daily Crowdsource has launched the first non-commercial forum where people can discuss the issues and news related to crowdsourcing, crowdfunding, and open innovation, in three languages – English, German and Portuguese, with plans to roll out four more languages in the coming months.

The goal of the news site, & the new forum, is to grow the crowdsourcing industry through educating the public. Seems the aim is to help people learn about crowdsourcing, discuss the best uses, and share with like-minded individuals – in multiple languages.

The interesting thing is that to showcase the power of crowdsourcing, the construction of the forums and the translation of the site was crowdsourced!! Is that crowdsourcing to define crowdsourcing?

Site here.

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Ideas on Smartgrid, anyone?

Certainly interesting to see GE joining the crowdsourcing challenge community.

GE announced  a $200 million open innovation challenge that seeks breakthrough ideas to create a smarter, cleaner, more efficient electric grid, and accelerate the adoption of more efficient grid technologies. GE Chairman and CEO Jeff Immelt unveiled the challenge, the “GE ecomagination Challenge: Powering the Grid.”.

The global challenge invites technologists, entrepreneurs and start-ups to share their best ideas and come together to take on one of the world’s toughest challenges – building the next-generation power grid to meet the needs of the 21st century. The challenge is one of the largest ever and is open at

What is significantly interesting is that GE did this in partnership with a bunch of venture capital companies. Not sure if I have seen this before. The Challenge was launched in collaboration with venture capital firms Emerald Technology Ventures, Foundation Capital, Kleiner Perkins Caufield & Byer and RockPort Capital, and Chris Anderson, Editor-in-Chief, Wired magazine. So if the ideas are relevant, there is significant funding there from the VC community to power (no pun intended) them ahead.

An interesting twist! I wonder who owns the IP?

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The Daimler Smart Car – an Open Innovation Success Story

Daimler’s “Style Your Smart” open innovation contest yielded 50,000 ideas in a six week period as 8,000 participants from more than 100 countries used their creativity to help the car manufacturer innovate.

“Style Your Smart” was open for around six weeks and participants were invited to use the company’s online toolkit to create, or they could submit their own designs. The take up was phenomenal. Within 10 days of launch 10,000 unique ideas had been submitted.

During the competition contestants exchanged opinions and evaluated each other’s ideas which resulted in more than 600,000 online ratings.

Cash Prizes

The submissions were adjudicated by an expert panel of judges who based their verdict on these ratings. The overall winner with the most creative design was Tamir Shefer from Jaffa, Israel who received prize money totaling €1,500 (approx USD $2,000). Some participants were also awarded cash prizes for being the most active on the website and three other designs picked up prize money.

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Design, Innovation and Crowdsourcing on a National Scale

Great example of the intersection of design, innovation and crowdsourcing on a national scale! Australia’s highest circulating advertising and marketing magazine B&T and crowdsourcing firm DesignBay are launching a competition to find a logo and tagline that could represent Brand Australia. It’s national branding on steroids. See brief here.

The competition is in response to the Australian Government’s recent announcement that it is looking for an agency to develop a new brand identity to embody Australia in the 21st century. The government through the Australian Trade Commission has set aside a budget of $20 million over four years to promote Brand Australia internationally.

The B&T/DesignBay competition, which is open to anyone anywhere in the world, will run over two weeks, with the winners and short-listed entrants announced in B&T magazine in November. The winning entry will receive a $2000 prize, with cash prizes also given to second and third-placed entrants.
A public vote together with the expert opinions of industry professionals and those of B&T’s editorial team and DesignBay staff will decide the winning entry.

Visit and complete the free registration process where a brief can be found. Anyone wishing to view the entries as they come in can do so at the same URL. The competition is open from 4pm on October 13, 2009, closing at 5pm on October 29, 2009.

B&T editor Tim Addington said: “We wanted to cast the net as wide as possible to get a fresh perspective on what a brand identity for Australia might look like in 2009, and which captures the essence of the nation as a great place for living, education, business, manufacturing and investment.”

DesignBay founder Alec Lynch said: “Australia’s brand is important. We want to find the best logo and tagline ideas that Australia’s creative talent and the world can come up with and we’re going to offer them, for free, to the government. We want to give people the opportunity to contribute to Australia’s brand and we want Australia’s brand to be the best it can be.”

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Cisco tries new Crowdsourcing Initiative

Having worked for Cisco in the innovaton space, and indeed continuing to do so on a contract basis, I have a soft spot for anything they do. Have a look at their new crowdsourcing initiative. To quote: Pass the Ball is all about the power of ideas, and the power of sharing. People working together to set ideas in motion and make things happen. Your idea really can change the world. Every time you start an idea or rate an idea, Cisco will make a donation to Teachers Without Borders, a global network of teachers bringing education to millions. What’s more, top-rated ideas will receive one year of free WebEx to help bring your idea to life through collaboration with people all over the world.

So go ahead. Pass the ball.

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